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We proudly offer an extensive selection of Primal fly rods, designed to deliver exceptional performance and value. Primal fly rods are known for their precision, power, and versatility, making them a favorite among anglers of all skill levels. Whether you're fishing freshwater streams or exploring saltwater flats, Primal Rod Co has the perfect rod for you.
Engineered with advanced materials and innovative technology, Primal rods provide superior casting accuracy and strength. Their lightweight construction and ergonomic design ensure comfort during long fishing sessions. Explore our wide range of Primal fly rods in-store or online and elevate your fly fishing experience today!
Primal Rod Co crafts high-performance fly fishing gear known for innovation and durability. Primal's fly rods - including the Primal RAW series - are celebrated for precision and strength, making them favourites among flyfishers. Primal ensures every cast is smooth and every catch a thrill.
The Flyfisher offer a selected range of Primal fly rods and reliable advice from experts. Our team can help you find the perfect gear for your flyfishing adventures. Explore Primal's range online or visit our South Melbourne store!
Primal Rod Co crafts high-performance fly fishing gear known for innovation and durability. Primal's fly rods - including the Primal RAW series - are celebrated for precision and strength, making them favourites among flyfishers. Primal ensures every cast is smooth and every catch a thrill.
The Flyfisher offer a selected range of Primal fly rods and reliable advice from experts. Our team can help you find the perfect gear for your flyfishing adventures. Explore Primal's range online or visit our South Melbourne store!
Primal Rod Co crafts high-performance fly fishing gear known for innovation and durability. Primal's fly rods - including the Primal RAW series - are celebrated for precision and strength, making them favourites among flyfishers. Primal ensures every cast is smooth and every catch a thrill.
The Flyfisher offer a selected range of Primal fly rods and reliable advice from experts. Our team can help you find the perfect gear for your flyfishing adventures. Explore Primal's range online or visit our South Melbourne store!
Permium performance at unbelievable price. For those who enjoy the technology aspect of fly rods – At the heart of all Primal rods is a helical c...
View full detailsSomehow the team at Primal have managed to improve on what was already a groundbreaking fly rod. Expect a crisp action that you'd expect from a ...
View full detailsUnbelievable value for money - these new Primal's really are special. All Primal Rods are made better. It’s because we don’t use cookie cutte...
View full detailsDescriptionWe don’t care how seriously you take yourself, you may be an elite comp angler or a casual cat, Manic Tackle Project created a collectio...
View full detailsThe new Primal REVEL CS has been launched in Australia and New Zealand and it’s a rod that will turn a lot of heads, human and fish alike. CS stan...
View full detailsOne of the better priced Kids outfits on the market. This smaller rod has a great action and its a super fun to use. Comes ready to fish with back...
View full detailsIf you're wanting to dip your toe into euro nymphing without breaking the bank, this outfit by Primal is an absolute cracker. Kit comes setup and...
View full detailsPacked full of technology, it's hard to beat the Primal Point in value for small stream performance. Primal Rod Co on the Point: Presentations must...
View full detailsA more advanced euro nymphing outfit, featuring advanced materials and precision machining. Kit comes setup and ready to fish with Flylab Exo f...
View full detailsIf you've been searching for the ideal stepping stone into the world of euro nymphing, this is it. Achieve the Highest ZEN with the new mid rang...
View full detailsPrimal fly rods stand out for their commitment to quality and performance. Each rod is crafted with meticulous attention to detail, utilizing advanced materials that enhance durability and responsiveness. This dedication to excellence ensures that every Primal rod delivers a superior fishing experience.
The story of Primal is one of innovation and passion for the sport of fly fishing. By integrating the latest technology and feedback from professional anglers, Primal continuously evolves its product line to meet the needs of modern fishermen. Their rods are designed to handle diverse fishing conditions, providing versatility and reliability on the water.
Primal also prioritizes environmental sustainability, implementing eco-friendly practices in their manufacturing processes. Their commitment to preserving natural habitats aligns with the values of the fly fishing community. Trusted by anglers worldwide, Primal fly rods offer unmatched performance and value, making them a top choice for those who demand the best from their gear.
Do you prefer to shop in store and speak to a fellow flyfisherman? We can help answer any questions about brands or products. Put the below address into your map and come say hello to our friendly team today:
• 211 Moray St, South Melbourne VIC 3205
STORE HOURS:
• Mon-Fri | 9am-5:00pm
• Saturday | 9am-2pm
• Sunday | Closed